News & Articles
Reg Lascaris – Can you trust what your consumers are telling you? (Uncategorized)

Consumers are the reason we’re in business. But can you always trust what they’re telling you? The question must be asked when a publication as respected as the Harvard Business…

Africa is Coming Up in the World – Reg Lascaris (Primall Media)

It’s nice to be wanted, and after 42 African heads of state were recently hosted in Washington by US president Barack Obama it looks like our continent is wanted more and more.

I don’t…

GIBS Mall Research
GIBS (the Gordon Institute of Business Science) and Primedia Unlimited ’s Mall Division have joined forces to conduct a shopping mall survey to ascertain shopper behaviour and how advertising impacts them. The research, with financial backing by Primedia Unlimited, takes into account, investigates and uncovers amongst others, the major mall draw cards, where the money goes, what drives people to shop and how advertising actually influences them.

Primedia Unlimited App
The Primedia Unlimited App is the ultimate media app for anyone in, or interested in, the media and advertising industry. It provides an exciting collection of South African media creatives, insight by industry experts and Unlimited company rate cards. The app also has a quirky game – Ass Shoot – for a few good laughs. Be warned it

could keep you entertained for hours!