January 30th, 2012
Launching a new beauty product into an already overly competitive market can be extremely challenging, however by breaking through the clutter and taking the product directly to the consumer is what Unlimited subsidiary Mall Active specialises in.
Mall Active, the in-mall activation specialist was selected by Out of Home specialists Kinetic to place Dove’s [...]
January 30th, 2012
To raise awareness of Media24’s new English Sunday tabloid, Scoop Magazine hit South Africa’s streets with a moving media campaign in partnership with Unlimited subsidiary brandyourcar.com.
A first to the South African market, brandyourcar.com offers advertisers the opportunity to brand privately owned vehicles, selected from a database of individuals who make their vehicles available [...]
January 18th, 2012
In the spirit of keeping the magic alive this Christmas, Unlimited’s Primedia Lifestyle team behind the marketing of the Chatsworth Centre in Durban, presented shoppers with a Christmas experience never seen before.
Imagine going into a shopping centre and being able to walk into a real life snow globe, with Santa Clause and his helpers [...]
January 16th, 2012
Hot on the heels of Sandton City’s major refurbishment, Unlimited’s retail advertising specialist Primall Media, has added to the centre’s aesthetics by installing 12 Skyscrapers and two Video Walls to its digital media arsenal.
“Our two new platforms are an add-on to the 12 Digital Ad Screens (DAS) already ensconced in the centre, which continue [...]
January 16th, 2012
Job creation is critical to sustainable future growth of our country. In a drive to expand the reach of its Y-AGE Youth and Graduate Entrepreneurship Development Programme, the Gauteng Economic Propeller (GEP) has commissioned Unlimited’s Mall Active to set up information stands in seven major shopping malls across Johannesburg and Pretoria.
The Y-AGE Programme targets [...]
January 12th, 2012
Brandyourcar.com proves yet again that it literally drives brands to consumers. Realising the potential of the young media platform, Energizer Schick has signed up with the Unlimited subsidiary for its first ever moving media campaign. The partnership takes the new Schick Hydro Razor for men to the streets of South Africa on privately owned vehicles [...]
January 12th, 2012
Specpharm has embarked on a 12 month advertising campaign to increase awareness of six identified brands through Unlimited’s X/procure® procurement software currently installed in 63% of South African pharmacies which utilise electronic procurement software.
The Specpharm group manufactures products for a wide range of customers in both the local and multinational fields and has several [...]