Dettol has launched its ‘Health for More Touch’ campaign across Unlimited’s TLC platforms for a period of three months. The campaign is encouraging consumers to buy any Dettol product and help raise funds for the Children’s Hospital Trust.
The Dettol campaign demonstrates how a brand can combine CSI initiatives and product information in clear and [...]
To promote Michael Bublé’s fifth studio album, Gallo Music commissioned Unlimited’s shopping mall advertising experts, Primall Media, to promote the male solo artist’s latest CD within LSM A shopping malls across the country. The resultant campaign on Primall’s Digital Ad Screens provided an increase in store finds of over 48%.
The eye-catching Michael Bublé imagery [...]
For a two week campaign period, global cosmetics brand Clinique dominated 29 Edgars and 24 Red Square stores to promote its ‘free gift with purchase’ promotion. Tasked to attract shoppers to the deal was Unlimited’s Fashion Media division.
In a national advertising campaign, Clinique effectively delivered its communication message to women utilising Fashion Media’s window displays, [...]
International designer brand Prada has commissioned Fashion Media to advertise its latest feminine fragrance, Prada Candy, in-store at selected Red Square stores across the country. Fashion Media, a division of Unlimited, holds the advertising rights in Edgars outlets in South Africa.
Prada Candy is being showcased in Fashion Media’s dominant window displays housing Prada’s international [...]
Guess has selected TLC, Unlimited’s targeted lifestyle communication specialist, to launch its new range of jeans – Curv-ette for the ladies and Lincoln for the men – using captivating A3 frames located inside Edgars store change rooms.
The campaign, booked by The House of Busby, targets premium Edgars consumers in specific Edgars stores in which [...]
Unlimited’s TLC (Targeted Lifestyle Communications) has introduced Hand Dryer decals in the washrooms of 24 category B and C (LSM 5-7) shopping malls across the country. Nampak’s Lifestyle is one of the first advertisers to take advantage of the company’s new advertising platform.
“Lifestyle Fresh Sense has signed with us for an initial period of [...]
David Green Eyewear has selected Unlimited’s pioneering roving advertising platform brandyourcar.com to ensure that consumers ‘Spot the Car and Win’ through a social media call to action until May 2012.
brandyourcar.com has been briefed to target LSM 7 – 10, fulltime employed consumers, aged 25 – 45 who commute in peak hour traffic. For the [...]