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Primedia Unlimited’s Mall Division appoints COO
Mall Division

Primedia Unlimited’s Mall Division, which houses retail advertising specialist companies Primall Media, MallWorx, the Primedia Lifestyle Group, SourceCRM, Mall Active and Captiv8, has announced the appointment of Danie van Aswegen as its Chief Operations Officer.

A qualified chartered accountant with more than two decades of financial experience, thirteen of those spent within advertising agencies, meant Danie was a natural choice to join the burgeoning team.

Molefi Moloantoa, CEO of the Mall Division adds: “Danie’s keen attention to detail, negotiation abilities, business acumen and his overall managerial skills will be maximised within the Mall Division and we wish him well as he gets stuck in.”

Danie will be responsible for overseeing and managing all financial and operational aspects of the Mall Division and its subsidiaries within the retail, advertising, digital, activation and marketing industries.

“I’m very pleased to have been afforded the opportunity to join the Primedia Unlimited team and more specifically the Mall Division. It’s an exciting time to be in the retail advertising industry and I believe that we’re just touching the surface in terms of what our businesses are capable of offering our advertisers and suppliers,” says Danie.

For more on Primedia Unlimited visit www.primedia-unlimited.co.za