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Wartner Cryo selects XP Digital™ for the third year running
XP Digital

Omega Labs has renewed its advertising campaign for Wartner Cryo, the number one selling over the counter wart treatment brand in the world, with Primedia Unlimited’s in-pharmacy digital advertising specialist, XP Digital™, for the third year running.

“The brand has had continued success on XP Digital™’s innovative 42-inch HD screens, located at dispensaries in Clicks and Dis-Chem pharmacies nationwide, to get its message across to relevant consumers right at the point of purchase,” says XP Digital™’s Campbell Graham.

Wartner Cryo employs the same freezing method as doctors, but in the convenience of your own home. It has proven effective in clinical trials and is a unique and safe application to use.

“Our digital advertising screens are highly targeted, thus ensuring a captive audience. They trigger buying decisions as consumer attention is focussed on the advertised brand in an environment where they can actually purchase the product,” says Graham.

For more information about XP Digital™, visit www.xpdigital.co.za