Wideopen platform
The Wideopen Platform has become the champion of large format opportunities, delivering ground breaking and high impact outdoor advertising to the South African market. In all of its work, there can be seen an exceptional creative spirit and a philosophy that seeks to beautify and positively develop the evolving urban environment, guiding the company. Wideopen’s products utilise existing urban structures which host the unique outdoor advertising messages. Most importantly, the company does not erect any fixed structures – all Wideopen sites are temporary in nature and leave no long-term impact on the environment.
Apart from its conventional offerings, such as Mega Signs and Building Wraps, Wideopen has introduced a range of firsts to the South African outdoor advertising market, including Construction Site Wraps (DMM), new Airport Advertising mediums, these mediums make use of the pillars, buses, sliding doors, escalators, moving walk ways and air-bridges. The Urban Rejuvenation advertising utilises ‘art advertising´ and infrastructure development in certain CBD areas. The company is justifiably proud of its strong track record in building socially impactful relationships between advertisers, communities and local government and property owners. The company is guided by a philosophy that seeks to beautify and positively develop the evolving urban landscape by utilising existing urban structures to carry out its outdoor advertising such as the afore mentioned Urban Rejuvenation. Wideopen Platform has a strong track record in building socially impactful relationships between advertisers, communities and local government and property owners.
